How can a small local business with no marketing budget use social media to attract more customers?

Last Updated: 02.07.2025 11:55

How can a small local business with no marketing budget use social media to attract more customers?

People

If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.

Processes

Why do gun lovers think their right to own a weapon supercedes everyone else's right to be safe and not be shot?

Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.

as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.

Place

Can I wear a headscarf? I am a white female but I have super curly hair, like 3B - 3C. Recently, I've been putting my hair in a pineapple and putting a headscarf around it. Is that okay? I'm not trying to appropriate any cultures.

Perception

AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)

Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:

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Price

Good marketing is doing this well.

Product

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